Your first hundred customers, from a $99 file
When the founder is also the sales team, there is no budget for a data platform and no time to learn one. Tell us who you sell to, check 100 free rows, and start sending this week. One payment, no renewal, and we will tell you if your market is too small to be worth it.
your first year of data
One file from us
$99
once · yours to keep
Four subscriptions
$2,189
per year, minimum · renews
Little money, less time, nobody to delegate to
budget
A data platform costs more than your tools combined
Prospecting subscriptions start in the hundreds per year and renew whether you used them or not.
- $99 once. Nothing renews.
time
You cannot spend a week learning software
Every hour on tooling is an hour not spent on the product or the customer calls.
- Send four filters. Get a CSV back.
people
Nobody to research leads for you
There is no SDR to build lists by hand, and you should not be doing it at midnight either.
- The research is the file: 11 fields per row.
From no list to your first sends in five days
About an hour a day. The domain needs time to warm up, so set it up early and let it run while you do the rest.
monday
Write the buyer down
Industry, company size, country and the one title that signs. Two sentences.
- 30 min
tuesday
Count and sample
Send us the filters. Get the count and 100 free rows back, usually the same day.
- 10 min
wednesday
Set up a sending domain
A separate domain or subdomain, with SPF, DKIM and DMARC. Start warm-up today.
- 1 hour
thursday
Write three emails
A first email and two short follow-ups. Use the title and industry columns in line one.
- 1 hour
friday
Buy and send the first 20
Pay $99, check the file, send a small first wave to the freshest rows.
- 30 min
Everything a one-person outbound setup needs
Five pieces. Typical small-plan prices, rounded, for the first three months. Use whichever tools you already like.
|
piece |
what it does |
first 3 months |
|---|---|---|
|
Sending domain |
A separate domain so your main one stays safe |
$12 |
|
Mailbox |
One inbox on that domain, for 3 months |
$20 |
|
Warm-up and checks |
Builds reputation; verifies addresses again |
$45 |
|
Cold outreach tool |
Sends sequences and stops on reply |
$90 |
|
Data |
The file: buyers, titles, emails, phones |
$99 once |
where the money goes
- Sending domain
$12
- Mailbox
$20
- Warm-up and checks
$45
- Cold outreach tool
$90
- Data
$99
Small, steady volume beats one big send
A founder can work a few thousand rows over a quarter without hiring anyone. Here is what that looks like, ramping one mailbox gently and reading every reply yourself.
new contacts emailed per week · one mailbox · illustration
Weeks since the domain was set up
1,600 contacts in 12 weeks
the 30-minute routine
0–10 min
Read and answer every reply yourself. This is where the learning is.
10–20 min
Check bounces and opt-outs. Remove them from the file.
20–25 min
Queue tomorrow’s new contacts from the freshest rows.
25–30 min
Note which segment replied. Write more for that one.
At most $99, and usually less than that
5%
Bounce guarantee
Hard bounces above 5% within 7 days and we replace the file or refund you.
Save your $99 if any of these are true
not yet
You cannot name the job title that buys
Talk to five customers first
Your market is a few hundred companies
Research them by hand
You have no sending domain yet
Set one up and warm it first
Your buyers are consumers, not businesses
Check consent rules before anything
You need contacts every day, forever
A subscription may suit you better
ready when
You can describe your buyer in two sentences, and one email could honestly serve all of them.
From founders, before they buy
Is $99 really the whole price?
Yes, per file. No setup fee, no seats, no renewal. You will have other small costs, like a sending domain and an outreach tool.
Can I send from my main email?
We would not. Use a separate domain or subdomain and warm it up for two to three weeks.
What if the data is bad?
Check the free 100 rows first. After you buy, hard bounces above 5% within 7 days get a replacement or refund.
How many rows do I need as a solo founder?
Usually a few thousand, matched tightly to your buyer. That is a quarter of steady sending for one person.
Do I need a CRM?
Not to start. A spreadsheet and an outreach tool are enough for the first few hundred contacts.
Is this legal?
Emailing businesses is lawful in the US under CAN-SPAM, and in the EU and UK usually under legitimate interest. Include your address and an unsubscribe link. Not legal advice.
What if my market is tiny?
Then do not buy a file. Use the checker above. Under about 2,500 records, research by hand.
What should my first email say?
One problem, one sentence about why you, one question. Mention their industry or role in the first line.
- start with the free part
Tell us who buys from you. We send 100 of them.
Free, from the real file, with the count for your market. Decide after you have seen them.
Verified B2B and consumer contact data at a flat, one-time price. Every list dated, every record 11 fields deep.
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