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Block Chain Technology
A blockchain is essentially a distributed database of records or public ledger of all transactions or digital events that have been executed and shared among participating parties. Each transaction in the public ledger is verified by consensus of a majority of the participants in the system. And, once entered, information can never be erased. The blockchain contains a certain and verifiable record of every single transaction ever made. Bitcoin, the decentralized peertopeer digital currency, is the most popular example that uses blockchain technology. The digital currency bitcoin itself is highly controversial but the underlying blockchain technology has worked flawlessly and found wide range of applications in both financial and nonfinancial world.
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The main hypothesis is that the blockchain establishes a system of creating a distributed consensus in the digital online world. This allows participating entities to know for certain that a digital event happened by creating an irrefutable record in a public ledger. Itopens the door for developing a democratic open and scalable digital economy from a centralized one. There are tremendous opportunities in this disruptive technology and revolution in this space has just begun.
This white paper describes blockchain technology and some compelling specific applications in both financial and nonfinancial sector. We then look at the challenges ahead and business opportunities in this fundamental technology that is all set to revolutionize our digital world.
A blockchain is essentially a distributed database of records or public ledger of all transactions or digital events that have been executed and shared among participating parties. Each transaction in the public ledger is verified by consensus of a majority of the participants in the system. And, once entered, information can never be erased. The blockchain contains a certain and verifiable record of every single transaction ever made. To use a basic analogy, it is easy to steal a cookie from a cookie jar, kept in a secluded place than stealing the cookie from a cookie jar kept in a market place, being observed by thousands of people.
Bitcoin is the most popular example that is intrinsically tied to blockchain technology. It is also the most controversial one since it helps to enable a multibillion-dollar global market of anonymous transactions without any governmental control. Hence it has to deal with a number of regulatory issues involving national governments and financial institutions.
However, Blockchain technology itself is non-controversial and has worked flawlessly over the years and is being successfully applied to both financial and non-financial world applications. Last year, Marc Andreessen, the doyen of Silicon Valley’s capitalists, listed the blockchain distributed consensus modelas the most important invention since the Internet itself. Johann Palychata from BNP Paribas wrote in the Quintessence magazine that bitcoin’s blockchain, the software that allows the digital currency to function should be considered as an invention like the steam or combustion engine that has the potential to transform the world of finance and beyond.
Current digital economy is based on the reliance on a certain trusted authority. Our all online transactions rely on trusting someone to tell us the truth—it can be an email service provider telling us that our email has been delivered; it can be a certification authority telling us that a certain digital certificate is trustworthy; or it can be a social network such as Facebook telling us that our posts regarding our life events have been shared only with our friends or it can be a bank telling us that our money has been delivered reliably to our dear ones in a remote country. The fact is that we live our life precariously in the digital world by relying on a third entity for the security and privacy of our digital assets. The fact remains that these third party sources can be hacked, manipulated or compromised.
This is where the blockchain technology comes handy. It has the potential to revolutionize the digital world by enabling adistributed consensuswhere each and every online transaction, past and present, involving digital assets can be verified at any time in the future. It does this without compromising the privacy of the digital assets and parties involved. The distributed consensusand anonymityare two important characteristics of blockchain technology.
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The advantages of Blockchain technology outweigh the regulatory issues and technical challenges. One key emerging use case of blockchain technology involves “smart contracts”.Smart contracts are basically computer programs that can automatically execute the terms of a contract. When a pre-configured condition in a smart contract among participating entities is met then the parties involved in a contractual agreement can be automatically made payments as per the contract in a transparent manner.
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Smart Propertyis another related concept which is regarding controlling the ownership of a property or asset via blockchain using Smart Contracts. The property can be physical such as car, house, smartphone etc. or it can be non-physical such as shares of a company. It should be noted here that even Bitcoin is not really a currency–Bitcoin is all about controlling the ownership of money.
Blockchain technology is finding applications in wide range of areas—both financialand non-financial.
Financialinstitutions and banks no longer see blockchain technology as threat to traditional business models. The world’s biggest banks are in fact looking for opportunities in this area by doing research on innovative blockchain applications. In a recent interview Rain Lohmus of Estonia’s LHV bank told that they found Blockchain to be the most tested and secure for some banking and finance related applications.
Non-Financialapplications opportunities are also endless. We can envision putting proof of existence of all legal documents, health records, and loyalty payments in the music industry, notary, private securities and marriage licenses in the blockchain. By storing the fingerprint of the digital asset instead of storing the digital asset itself, the anonymity or privacy objective can be achieved.
In this report, we focus on the disruption that every industry in today’s digital economy is facing today due to the emergence of blockchain technology. Blockchain technology has potential to become the new engine of growth in digital economy where we are increasingly using Internet to conduct digital commerce and share our personal data and life events.
There are tremendous opportunities in this space and the revolution in this space has just begun. In this report we focus on few key applications of Blockchain technology in the area of Notary, Insurance, private securities and few other interesting non-financial applications. We begin by first describing some history and the technology itself.
In year 2008, an individual or group writing under the name of Satoshi Nakamoto published a paper entitled “Bitcoin: A Peer-To-Peer Electronic Cash System”. This paper described a peer-to-peer version of the electronic cash that would allow online payments to be sent directly from one party to another without going through a financial institution. Bitcoin was the first realization of this concept. Now word cryptocurrencies is the label that is used to describe all networks and mediums of exchange that uses cryptography to secure transactions-as against those systems where the transactions are channeled through a centralized trusted entity.
The author of the first paper wanted to remain anonymous and hence no one knows Satoshi Nakamoto to this day. A few months later, an open source program implementing the new protocol was released that began with the Genesis block of 50 coins. Anyone can install this open source program and become part of the bitcoin peer-to-peer network. It has grown in popularity since then.
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Blockchain Technology: How does it work?
We explain the concept of the blockchain by explaining how Bitcoin works since it is intrinsically linked to the Bitcoin. However, the blockchain technology is applicable to any digital asset transaction exchanged online.
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Internet commerce is exclusively tied to the financial institutions serving as the trusted third party who process and mediate any electronic transaction. The role of trusted third party is to validate, safeguard and preserve transactions. A certain percentage of fraud is unavoidable in online transactions and that needs mediation by financial transactions. This results in high transaction costs.
Bitcoin uses cryptographic proof instead of the trust in the third party for two willing parties to execute an online transaction over the Internet. Each transaction is protected through a digital signature. Each transaction is sent to the “public key” of the receiver digitally signed using the “private key” of the sender. In order to spend money, owner of the cryptocurrency needs to prove the ownership of the “private key”. The entity receiving the digital currency verifies the digital signature –thus ownership of corresponding “private key”–on the transaction using the “public key” of the sender.
Each transaction is broadcast to every node in the Bitcoin network and is then recorded in a public ledger after verification. Every single transaction needs to be verified for validity
before it is recorded in the public ledger. Verifying node needs to ensure two things before recording any transaction:
Spender owns the cryptocurrency—digital signature verification on the transaction.
Spender has sufficient cryptocurrency in his/her account: checking every transaction against spender’s account (“public key”) in the ledger to make sure that he/she has sufficient balance in his/her account.
However, there is question of maintaining the order of these transactions that are broadcast to every other node in the Bitcoin peer-to-peer network. The transactions do not come in order in which they are generated and hence there is need for a system to make sure that double-spending of the cryptocurrency does not occur. Considering that the transactions are passed node by node through the Bitcoin network, there is no guarantee that orders in which they are received at a node are the same order in which these transactions were generated.
This means that there is need to develop a mechanism so that the entire Bitcoin network can agree regarding the order of transactions, which is a daunting task in a distributed system.
The Bitcoin solved this problem by a mechanism that is now popularly known as Blockchain technology.The Bitcoin system orders transactions by placing them in groups called blocks and then linking these blocks through what is called Blockchain. The transactions in one block are considered to have happened at the same time. These blocks are linked to each-other (like a chain) in a proper linear, chronological order with every block containing the hash of the previous block.
There still remains one problem. Any node in the network can collect unconfirmed transactions and create a block and then broadcasts it to rest of the network as a suggestion as to which block should be the next one in the blockchain. How does the network decide which block should be next in the blockchain? There can be multiple blocks created by different nodes at the same time. One can’t rely on the order since blocks can arrive at different orders at different points in the network.
Bitcoin solves this problem by introducing a mathematical puzzle: each block will be accepted in the blockchain provided it contains an answer to a very special mathematical problem. This is also known as “proof of work”—node generating a block needs to prove that it has put enough computing resources to solve a mathematical puzzle. For instance, a node can be required to find a “nonce” which when hashed with transactions and hash of previous block produces a hash with certain number of leading zeros. The average effort required is exponential in the number of zero bits required but verification process is very simple and can be done by executing a single hash.
This mathematical puzzle is not trivial to solve and the complexity of the problem can be adjusted so that on average it takes ten minutes for a node in the Bitcoin network to make a right guess and generate a block. There is very small probability that more than one block will be generated in the system at a given time. First node, to solve the problem, broadcasts the block to rest of the network. Occasionally, however, more than one block will be solved at the same time, leading to several possible branches. However, the math of solving is very complicated and hence the blockchain quickly stabilizes, meaning that every node is in
agreement about the ordering of blocks a few back from the end of the chain. The nodes donating their computing resources to solve the puzzle and generate block are called “miner” nodes” and are financially awarded for their efforts.
The network only accepts the longest blockchain as the valid one. Hence, it is next to impossible for an attacker to introduce a fraudulent transaction since it has not only to generate a block by solving a mathematical puzzle but it has to at the same time mathematically race against the good nodes to generate all subsequent blocks in order for it make other nodes accept its transaction & block as the valid one. This job becomes even more difficult since blocks in the blockchain are linked cryptographically together.
Blockchain technology is finding applications in both financial and non-financial areas that traditionally relied on a third trusted online entity to validate and safeguard online transactions of digital assets. There was another application “Smart Contracts” that was invented in year 1994 by Nick Szabo. It was a great idea to automatically execute contracts between participating parties. However, it did not find usage until the notion of crypto currencies or programmable
payments came into existence. Now two programs blockchain and smart contract can work together to trigger payments when a preprogrammed condition of a contractual agreement is triggered. Smart Contracts are really the killer application of the cryptocurrency world.
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Smart contracts are contracts which are automatically enforced by computer protocols. Using blockchain technology it has become much more easier to register, verify and execute Smart Contracts. Open source companies like Ethereumand Codiusare enabling Smart Contracts using blockchain technology. Many companies which operate on bitcoin and blockchain technologies are supporting Smart Contracts. Many cases where assets are transferred only on meeting certain conditions which require Lawyers to create a contract and Banks to provide Escrow service can be replaced by Smart Contracts.
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Ethereum has created lot of excitement for its programmable platform capabilities. Ethereum allows anyone to create their own cryptocurrency and use that to execute, pay for smart contracts. Ethereum itself has its own cryptocurrency (ether) which is used to pay for the services. Ethereum is already powering wide range of early applications in areas such as Governance, autonomous banks, keyless access, crowdfunding, financial derivatives trading and settlement using smart contracts.
Also, there are a number of blockchains in existence to support wide range of applications–not just cryptocurrency. Currently there are three approaches in Industry to support other applications and also to overcome perceived limitations of Bitcoin blockchain:
Alternative Blockchainsis a system of using the blockchain algorithm to achieve distributed consensus on a particular digital asset. They may share miners with a parent network such as Bitcoin’s–this is called merged mining. They have been suggested to implement applications such as DNS, SSL certification authority, file storage and voting.
Colored Coinsis an open source protocol that describes class of methods for developers to create digital assets on top of Bitcoin blockchain by using its functionalities beyond digital currency.
Sidechainsare alternative blockchains which are backed by Bitcoins via Bitcoin contract–just as dollars and pounds used to be backed by Gold. One can possibly have a thousands of sidechains “pegged” to Bitcoin, all with different characteristics and purposes–all of them taking advantage of scarcity and resilience guaranteed by the Bitcoin blockchain. The Bitcoin blockchain can in turn iterate to support additional features for the experimental sidechains–once they have been tried and tested.
Companies such as IBM, Samsung, Overstock, Amazon, UBS, Citi, Ebay, Verizon Wireless to name a few are all exploring alternative and novel uses of the blockchain for their own applications. Nine of the world’s biggest banks including Barclays and Goldman Sachs5 have recently ( Sept. 15, 2015) joined forces with the New York based financial technology firm R3 to create a framework for using the blockchain technology in the financial market. This is the first time banks have come to work together to find applications of blockchain technology. Leading banks like JPMorgan, State Street, UBS, Royal Bank Of Scotland, Credit Suisse, BBVA and Commonwealth Bank of Australia have joined this initiative.
Next, we give a short description of what kind of interesting applications and projects innovative and visionary companies are doing in this space.
Applications of TechnologyCompelling Use Cases in both Financial and NonFinancial Areas
Financial Applications:
Private Securities
It is very expensive to take a company public. A syndicate of banks must work to underwrite the deal and attract investors. The stock exchanges list company shares for secondary market to function securely with trades settling and clearing in a timely manner. It is now theoretically possible for companies to directly issue the shares via the blockchain. These shares can then be purchased and sold in a secondary market that sits on top of the blockchain. Here are some examples:
NASDAQ Private Equity: NASDAQ launched its Private Equity Exchange in 20146. This is meant to provide the key functionalities like Cap table and investor relationship management for the the pre-IPO or private companies. The current process of trading stocks in this exchange is inefficient and slow due to involvement of multiple 3rd parties. NASDAQ has joined hands with a San Francisco based Start-up called chain.com7 to implement private equity exchange on top of BlockChain. Chain.com is implementing BlockChain based smart contracts to implement exchange functionality. This product is expected to be fast, traceable and efficient.
Mediciis being developed as a securities exchange that uses the Counterparty implementations of Bitcoin 2.0. The goal here is to create a cutting edge stock market. Counterparty is a protocol that implements traditional financial instruments as the self-executing smart contracts. These smart contracts facilitate, verify or enforce the negotiation of contract and eliminate the need for a physical document. This eliminates the need for an intermediary, such as broker, exchange or bank.
Blockstream isan open source project with focus on sidechains–interoperable blockchains–to avoid fragmentation, security and other issues related to alternative crypto-currencies. Uses can range from registering securities, such as stocks, bonds and derivatives, to securing bank balances and mortgages.
Coinsetter isa New York based bitcoin exchange. It is working on a Project Highline, a method of using the blockchain to settle and clear financial transactions in T+ 10 minutes rather than the customary T+3 or T+2 days.
Augur is a decentralized prediction market that will allow users to buy and sell shares in anticipation of an event with the probability that a specific outcomes will occur. This can also be used to make financial and economic forecasts based on the “wisdom of crowds”.
Bitshares are digital tokens that reside in the blockchain and reference specific assets such as currencies or commodities. The Token holders may have the unique feature of earning interest on commodities, such as gold, and oil, as well as dollars, euros and currency instruments.
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Insurance
Assets which can be uniquely identified by one or more identifiers which are difficult to destroy or replicate can be registered in blockchain. This can be used to verify ownership of an asset and also trace the transaction history. Any property (physical or digital such as real estate, automobiles, physical assets, laptops, other valuables) can potentially be registered in blockchain and the ownership, transaction history can be validated by anyone, especially insurers.
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Everledgeris a company which creates permanent ledger of diamond certification and the transaction history of the diamond using blockchain. The characteristics which uniquely identify the diamond such as height, width, weight, depth, color etc are hashed and registered in the ledger. The verification of diamonds can be done by insurance companies, law enforcement agencies, owners and claimants. Everledger provides a simple to use web service API for looking at a diamond, create/read/update claims (by insurance companies) and create/read/update police reports on diamonds.
NonFinancial Applications:
Notary Public
Verifying authenticity of the document can be done using blockchain and eliminates the need for centralized authority. The document certification service helps in Proof of Ownership (who authored it), Proof of Existence (at a certain time) and Proof of Integrity (not tampered) of the documents. Since it is counterfeit-proof and can be verified by independent third parties these services are legally binding. Using blockchain for notarization secures the privacy of the document and those who seek certification. By publishing proof of publication using cryptographic hashes of files into block chain takes the notary timestamping to new level. It also eliminates the need for expensive notarization fees and ineffective ways of transferring documents.
Stamperyis a company which can stamp email or any files using blockchain. It simplifies certifying of emails by just emailing them to an email specifically created for each customer. Law firms are using Stampery’s technology for a very cost effective way to certify documents.
Viacoin is the one of the companies which uses clearinghouse protocolfornotary service. Block Notaryis an iOS app which helps you to create proof of existence of any content (photo, files, any media) using TestNet3 or Bitcoin network.
Crypto Public Notary which uses Blockchain of Bitcoin to notarize documents by using trivial amount of bitcoins to record the file’s checksum in public blockchain.
Proof of Existence isanother service which uses blockchain to SHA256 digest of the document in bitcoin blockchain.
Ascribeis another company which does authorship certification using blockchain. It also offers transfer of ownership service with attribution to the original author.
Applications of Blockchain in the Music Industry
The music industry has gone a big change in last decade due to the growth of Internet and availability of a number of streaming services over the Internet. It is impacting everyone in the music industry-artists, labels, publishers, songwriters and streaming service providers. The process by which music royalties are determined has always been convoluted one, but the rise of the Internet has made it even more complex giving rise to the demand of transparency in the royalty payments by artists and songwriters.
This is where the blockchain can play a role by maintaining a comprehensive, accurate distributed database of music rights ownership information in a public ledger. In addition to rights ownership information, the royalty split for each work, as determined by “smart contracts” could be added to the database. The “smart contracts” would define relationships between different stakeholders (addresses) and automate their interactions (see Appendix for more details).
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Decentralized proof of existence of documents
Validating the existence or the possession of signed documents is very important in any legal solution. The traditional document validation models rely on central authorities for storing and validating the documents, which present some obvious security challenges. These models become even more difficult as the documents become older.
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The blockchain technology provides an alternative model to proof-of-existence and possession of legal documents. By leveraging the blockchain, a user can simply store the signature and timestamp associated with a legal document in the blockchain and validate it anytime using native blockchain mechanisms.
Proof of Existence isa simple service that allows one to anonymously and securely store online proof of existence of any document. This service simply stores the cryptographic digest of the file, linked to the time in which a user submits his/her document. It is to be noted here that cryptographic digest or fingerprint–not the actual document- is stored in blockchain, so user need not be worried about the privacy aspect.
This allows then a user to later certify the existence of a document that existed at a certain time.
The major advantages of this service is security and privacy that allows a user to give decentralized proof of the document that can’t be modified by a third party. The existence of the document is validated using blockchain that does not depend on a single centralized entity.
Decentralized Storage
Cloud file storage solutions such as Dropbox, Google Drive or One Drive are growing in popularity to store documents, photos, video and music files. Despite their
popularity, cloud file storage solutions typically face challenges in areas such as security, privacy and data control. The major issue is that one has to trust a third party with one’s confidential files.
Storj provides a blockchain based peer-to-peer distributed cloud storage platform ( see Appendix for detailed description) that allows users to transfer and share data without relying on a third-party data provider. This allows people to share unused internet bandwidth and spare disk space in their personal computing devices to those looking to store large files in return for bitcoin based micropayments.
Absence of a central control eliminates most traditional data failures and outages, as well as significantly increasing security, privacy and data control. Storj platform depends upon a challenge algorithm to offer incentivization for users to properly participate in this network. In this way, Storj platform can periodically cryptographically check the integrity and availability of a file, and offer direct rewards to those maintaining the file.
Here, bitcoin based micropayments serve as both an incentive and payment while a separate blockchain is used as a datastore for file metadata.
Decentralized IoT
The IOT is increasingly becoming popular technology in both the consumer and the enterprise space. A vast majority of IOT platforms are based on a centralized model in which as broker or hub controls the interaction between devices, However, this approach has become impractical for many scenarios in which devices need to exchange data between themselves autonomously. This specific requirement has lead to efforts towards decentralized IoT platforms.
The blockchain technology facilitates the implementation of decentralized IoT platforms such as secured and trusted data exchange as well as record keeping. In such an architecture, the blockchain serves as the general ledger, keeping a trusted record of all the messages exchanged between smart devices in a decentralized IoT topology.
IBM in partnership with Samsung has developed a platform ADEPT (Autonomous Decentralized Peer To Peer Telemetry) that uses elements of the bitcoin’s underlying design to build a distributed network of devices-a decentralized Internet of Things (IOT). ADEPT uses three protocols-BitTorrent ( file sharing), Ethereum ( Smart Contracts) and TeleHash ( Peer-To-Peer Messaging)-in the platform.
Filament(see Appendix for details)is a startup that provides a decentralized IoT software stack that uses the bitcoin blockchain to enable devices to hold unique identities on a public ledger.
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BlockChain based Anti-Counterfeit Solutions
Counterfeiting is one of the biggest challenges in the modern commerce. It is one of the biggest challenge that digital commerce world faces today. Existing solutions are based on reliance on trust on a third party trusted entity that introduces a logical friction between merchants and consumers.
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The blockchain technology with its decentralized implementation and security capabilities provide an alternative to existing anti-counterfeiting mechanisms. One can envision a scenario, in which brands, merchants and marketplaces are part of a blockchain network with nodes storing information to validate the authenticity of the products. With the use of this technology, stakeholders in the supply chain need not rely on a centralized entity for authenticity of the branded products.
BlockVerify(see Appendix for details)provides blockchain based anti-counterfeit solutions that introduce transparency to supply chains. It is finding applications in pharmaceutical, luxury items, diamonds and electronics industries.
Internet Applications
Namecoinis an alternative blockchain technology (with small variations) that is used to implement decentralized version of Domain Name Server (DNS) that is resilient to censorship. Current DNS servers are controlled by governments and large corporations, and could abuse their power to censor, hijack, or spy on your Internet usage. Use of Blockchain technology means since DNS or phonebook of the Internet is maintained in a decentralized manner and every user can have the same phone book data on their computer.
Public Key Infrastructure (PKI) technology is widely used for centralized distribution and management of digital certificates. Every device needs to have root certificate of the Certification Authority (CA) to verify digital signature. While PKI have been widely deployed and incredibly successful, dependence on a CA makes scalability an issue.
The characteristics of the BlockChain can help address some of the limitations of the PKI by using Keyless Security Infrastructure (KSI). KSI uses cryptographic hash function, allowing verification to rely only on the security of hash functions and the availability of a blockchain.
Risks for Adoption
BlockChain is a promising breakthrough technology. As we described before, there are vast array of applications or problems that can be solved using BlockChain based technology. That spans from Financial ( remittance to investment banking ) to non-financial applications like Notary services. Most of these are radical innovations. As it happens with adoption with radical innovations, there are significant risks of adoption.
Behavior change: Change is constant, but there is resistance to change. In the world of a non-tangible trusted third party, that BlockChain presents, customers need to get used to the fact that there electronic transactions are safe, secured and complete. The present day intermediaries like Visa or Mastercard ( in case of a credit cards ) will also go through change roles and responsibility. We envision that they will also invest and move their platforms to be BlockChain-based. They will continue to provide the customer relationship kind of services.
Scaling: Scaling of the current nascent services based on BlockChain presents a challenge. Imagine yourself executing a BlockChain transaction for the first time. You will have to go through downloading the entire set of existing BlockChains and validate before executing your first transaction. This may take hours or longer as the number of blocks increase exponentially.
Bootstrapping: Moving the existing contracts or business documents/frameworks to the new BlockChain based methodology presents a significant set of migration tasks that need to be executed. For example in case of Real Estate ownerships/liens, the existing documents lying in County or Escrow companies need to be migrated to the equivalent BlockChain form. This may involve time and cost.
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A blockchain is essentially a distributed database of records or public ledger of all transactions or digital events that have been executed and shared among participating parties. Each transaction in the public ledger is verified by consensus of a majority of the participants in the system. And, once entered, information can never be erased. The blockchain contains a certain and verifiable record of every single transaction ever made. Bitcoin, the decentralized peertopeer digital currency, is the most popular example that uses blockchain technology. The digital currency bitcoin itself is highly controversial but the underlying blockchain technology has worked flawlessly and found wide range of applications in both financial and nonfinancial world.
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The main hypothesis is that the blockchain establishes a system of creating a distributed consensus in the digital online world. This allows participating entities to know for certain that a digital event happened by creating an irrefutable record in a public ledger. Itopens the door for developing a democratic open and scalable digital economy from a centralized one. There are tremendous opportunities in this disruptive technology and revolution in this space has just begun.
This white paper describes blockchain technology and some compelling specific applications in both financial and nonfinancial sector. We then look at the challenges ahead and business opportunities in this fundamental technology that is all set to revolutionize our digital world.
A blockchain is essentially a distributed database of records or public ledger of all transactions or digital events that have been executed and shared among participating parties. Each transaction in the public ledger is verified by consensus of a majority of the participants in the system. And, once entered, information can never be erased. The blockchain contains a certain and verifiable record of every single transaction ever made. To use a basic analogy, it is easy to steal a cookie from a cookie jar, kept in a secluded place than stealing the cookie from a cookie jar kept in a market place, being observed by thousands of people.
Bitcoin is the most popular example that is intrinsically tied to blockchain technology. It is also the most controversial one since it helps to enable a multibillion-dollar global market of anonymous transactions without any governmental control. Hence it has to deal with a number of regulatory issues involving national governments and financial institutions.
However, Blockchain technology itself is non-controversial and has worked flawlessly over the years and is being successfully applied to both financial and non-financial world applications. Last year, Marc Andreessen, the doyen of Silicon Valley’s capitalists, listed the blockchain distributed consensus modelas the most important invention since the Internet itself. Johann Palychata from BNP Paribas wrote in the Quintessence magazine that bitcoin’s blockchain, the software that allows the digital currency to function should be considered as an invention like the steam or combustion engine that has the potential to transform the world of finance and beyond.
Current digital economy is based on the reliance on a certain trusted authority. Our all online transactions rely on trusting someone to tell us the truth—it can be an email service provider telling us that our email has been delivered; it can be a certification authority telling us that a certain digital certificate is trustworthy; or it can be a social network such as Facebook telling us that our posts regarding our life events have been shared only with our friends or it can be a bank telling us that our money has been delivered reliably to our dear ones in a remote country. The fact is that we live our life precariously in the digital world by relying on a third entity for the security and privacy of our digital assets. The fact remains that these third party sources can be hacked, manipulated or compromised.
This is where the blockchain technology comes handy. It has the potential to revolutionize the digital world by enabling adistributed consensuswhere each and every online transaction, past and present, involving digital assets can be verified at any time in the future. It does this without compromising the privacy of the digital assets and parties involved. The distributed consensusand anonymityare two important characteristics of blockchain technology.
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The advantages of Blockchain technology outweigh the regulatory issues and technical challenges. One key emerging use case of blockchain technology involves “smart contracts”.Smart contracts are basically computer programs that can automatically execute the terms of a contract. When a pre-configured condition in a smart contract among participating entities is met then the parties involved in a contractual agreement can be automatically made payments as per the contract in a transparent manner.
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Smart Propertyis another related concept which is regarding controlling the ownership of a property or asset via blockchain using Smart Contracts. The property can be physical such as car, house, smartphone etc. or it can be non-physical such as shares of a company. It should be noted here that even Bitcoin is not really a currency–Bitcoin is all about controlling the ownership of money.
Blockchain technology is finding applications in wide range of areas—both financialand non-financial.
Financialinstitutions and banks no longer see blockchain technology as threat to traditional business models. The world’s biggest banks are in fact looking for opportunities in this area by doing research on innovative blockchain applications. In a recent interview Rain Lohmus of Estonia’s LHV bank told that they found Blockchain to be the most tested and secure for some banking and finance related applications.
Non-Financialapplications opportunities are also endless. We can envision putting proof of existence of all legal documents, health records, and loyalty payments in the music industry, notary, private securities and marriage licenses in the blockchain. By storing the fingerprint of the digital asset instead of storing the digital asset itself, the anonymity or privacy objective can be achieved.
In this report, we focus on the disruption that every industry in today’s digital economy is facing today due to the emergence of blockchain technology. Blockchain technology has potential to become the new engine of growth in digital economy where we are increasingly using Internet to conduct digital commerce and share our personal data and life events.
There are tremendous opportunities in this space and the revolution in this space has just begun. In this report we focus on few key applications of Blockchain technology in the area of Notary, Insurance, private securities and few other interesting non-financial applications. We begin by first describing some history and the technology itself.
In year 2008, an individual or group writing under the name of Satoshi Nakamoto published a paper entitled “Bitcoin: A Peer-To-Peer Electronic Cash System”. This paper described a peer-to-peer version of the electronic cash that would allow online payments to be sent directly from one party to another without going through a financial institution. Bitcoin was the first realization of this concept. Now word cryptocurrencies is the label that is used to describe all networks and mediums of exchange that uses cryptography to secure transactions-as against those systems where the transactions are channeled through a centralized trusted entity.
The author of the first paper wanted to remain anonymous and hence no one knows Satoshi Nakamoto to this day. A few months later, an open source program implementing the new protocol was released that began with the Genesis block of 50 coins. Anyone can install this open source program and become part of the bitcoin peer-to-peer network. It has grown in popularity since then.
Blockchain Technology: How does it work?
We explain the concept of the blockchain by explaining how Bitcoin works since it is intrinsically linked to the Bitcoin. However, the blockchain technology is applicable to any digital asset transaction exchanged online.
Internet commerce is exclusively tied to the financial institutions serving as the trusted third party who process and mediate any electronic transaction. The role of trusted third party is to validate, safeguard and preserve transactions. A certain percentage of fraud is unavoidable in online transactions and that needs mediation by financial transactions. This results in high transaction costs.
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Bitcoin uses cryptographic proof instead of the trust in the third party for two willing parties to execute an online transaction over the Internet. Each transaction is protected through a digital signature. Each transaction is sent to the “public key” of the receiver digitally signed using the “private key” of the sender. In order to spend money, owner of the cryptocurrency needs to prove the ownership of the “private key”. The entity receiving the digital currency verifies the digital signature –thus ownership of corresponding “private key”–on the transaction using the “public key” of the sender.
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Each transaction is broadcast to every node in the Bitcoin network and is then recorded in a public ledger after verification. Every single transaction needs to be verified for validity
before it is recorded in the public ledger. Verifying node needs to ensure two things before recording any transaction:
Spender owns the cryptocurrency—digital signature verification on the transaction.
Spender has sufficient cryptocurrency in his/her account: checking every transaction against spender’s account (“public key”) in the ledger to make sure that he/she has sufficient balance in his/her account.
However, there is question of maintaining the order of these transactions that are broadcast to every other node in the Bitcoin peer-to-peer network. The transactions do not come in order in which they are generated and hence there is need for a system to make sure that double-spending of the cryptocurrency does not occur. Considering that the transactions are passed node by node through the Bitcoin network, there is no guarantee that orders in which they are received at a node are the same order in which these transactions were generated.
This means that there is need to develop a mechanism so that the entire Bitcoin network can agree regarding the order of transactions, which is a daunting task in a distributed system.
The Bitcoin solved this problem by a mechanism that is now popularly known as Blockchain technology.The Bitcoin system orders transactions by placing them in groups called blocks and then linking these blocks through what is called Blockchain. The transactions in one block are considered to have happened at the same time. These blocks are linked to each-other (like a chain) in a proper linear, chronological order with every block containing the hash of the previous block.
There still remains one problem. Any node in the network can collect unconfirmed transactions and create a block and then broadcasts it to rest of the network as a suggestion as to which block should be the next one in the blockchain. How does the network decide which block should be next in the blockchain? There can be multiple blocks created by different nodes at the same time. One can’t rely on the order since blocks can arrive at different orders at different points in the network.
Bitcoin solves this problem by introducing a mathematical puzzle: each block will be accepted in the blockchain provided it contains an answer to a very special mathematical problem. This is also known as “proof of work”—node generating a block needs to prove that it has put enough computing resources to solve a mathematical puzzle. For instance, a node can be required to find a “nonce” which when hashed with transactions and hash of previous block produces a hash with certain number of leading zeros. The average effort required is exponential in the number of zero bits required but verification process is very simple and can be done by executing a single hash.
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This mathematical puzzle is not trivial to solve and the complexity of the problem can be adjusted so that on average it takes ten minutes for a node in the Bitcoin network to make a right guess and generate a block. There is very small probability that more than one block will be generated in the system at a given time. First node, to solve the problem, broadcasts the block to rest of the network. Occasionally, however, more than one block will be solved at the same time, leading to several possible branches. However, the math of solving is very complicated and hence the blockchain quickly stabilizes, meaning that every node is in agreement about the ordering of blocks a few back from the end of the chain. The nodes donating their computing resources to solve the puzzle and generate block are called “miner” nodes” and are financially awarded for their efforts.
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The network only accepts the longest blockchain as the valid one. Hence, it is next to impossible for an attacker to introduce a fraudulent transaction since it has not only to generate a block by solving a mathematical puzzle but it has to at the same time mathematically race against the good nodes to generate all subsequent blocks in order for it make other nodes accept its transaction & block as the valid one. This job becomes even more difficult since blocks in the blockchain are linked cryptographically together.
Blockchain technology is finding applications in both financial and non-financial areas that traditionally relied on a third trusted online entity to validate and safeguard online transactions of digital assets. There was another application “Smart Contracts” that was invented in year 1994 by Nick Szabo. It was a great idea to automatically execute contracts between participating parties. However, it did not find usage until the notion of crypto currencies or programmable
payments came into existence. Now two programs blockchain and smart contract can work together to trigger payments when a preprogrammed condition of a contractual agreement is triggered. Smart Contracts are really the killer application of the cryptocurrency world.
Smart contracts are contracts which are automatically enforced by computer protocols. Using blockchain technology it has become much more easier to register, verify and execute Smart Contracts. Open source companies like Ethereumand Codiusare enabling Smart Contracts using blockchain technology. Many companies which operate on bitcoin and blockchain technologies are supporting Smart Contracts. Many cases where assets are transferred only on meeting certain conditions which require Lawyers to create a contract and Banks to provide Escrow service can be replaced by Smart Contracts.
Ethereum has created lot of excitement for its programmable platform capabilities. Ethereum allows anyone to create their own cryptocurrency and use that to execute, pay for smart contracts. Ethereum itself has its own cryptocurrency (ether) which is used to pay for the services. Ethereum is already powering wide range of early applications in areas such as Governance, autonomous banks, keyless access, crowdfunding, financial derivatives trading and settlement using smart contracts.
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Also, there are a number of blockchains in existence to support wide range of applications–not just cryptocurrency. Currently there are three approaches in Industry to support other applications and also to overcome perceived limitations of Bitcoin blockchain:
Alternative Blockchainsis a system of using the blockchain algorithm to achieve distributed consensus on a particular digital asset. They may share miners with a parent network such as Bitcoin’s–this is called merged mining. They have been suggested to implement applications such as DNS, SSL certification authority, file storage and voting.
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Colored Coinsis an open source protocol that describes class of methods for developers to create digital assets on top of Bitcoin blockchain by using its functionalities beyond digital currency.
Sidechainsare alternative blockchains which are backed by Bitcoins via Bitcoin contract–just as dollars and pounds used to be backed by Gold. One can possibly have a thousands of sidechains “pegged” to Bitcoin, all with different characteristics and purposes–all of them taking advantage of scarcity and resilience guaranteed by the Bitcoin blockchain. The Bitcoin blockchain can in turn iterate to support additional features for the experimental sidechains–once they have been tried and tested.
Companies such as IBM, Samsung, Overstock, Amazon, UBS, Citi, Ebay, Verizon Wireless to name a few are all exploring alternative and novel uses of the blockchain for their own applications. Nine of the world’s biggest banks including Barclays and Goldman Sachs5 have recently ( Sept. 15, 2015) joined forces with the New York based financial technology firm R3 to create a framework for using the blockchain technology in the financial market. This is the first time banks have come to work together to find applications of blockchain technology. Leading banks like JPMorgan, State Street, UBS, Royal Bank Of Scotland, Credit Suisse, BBVA and Commonwealth Bank of Australia have joined this initiative.
Next, we give a short description of what kind of interesting applications and projects innovative and visionary companies are doing in this space.
Applications of TechnologyCompelling Use Cases in both Financial and NonFinancial Areas
Financial Applications:
Private Securities
It is very expensive to take a company public. A syndicate of banks must work to underwrite the deal and attract investors. The stock exchanges list company shares for secondary market to function securely with trades settling and clearing in a timely manner. It is now theoretically possible for companies to directly issue the shares via the blockchain. These shares can then be purchased and sold in a secondary market that sits on top of the blockchain. Here are some examples:
NASDAQ Private Equity: NASDAQ launched its Private Equity Exchange in 20146. This is meant to provide the key functionalities like Cap table and investor relationship management for the the pre-IPO or private companies. The current process of trading stocks in this exchange is inefficient and slow due to involvement of multiple 3rd parties. NASDAQ has joined hands with a San Francisco based Start-up called chain.com7 to implement private equity exchange on top of BlockChain. Chain.com is implementing BlockChain based smart contracts to implement exchange functionality. This product is expected to be fast, traceable and efficient.
Mediciis being developed as a securities exchange that uses the Counterparty implementations of Bitcoin 2.0. The goal here is to create a cutting edge stock market. Counterparty is a protocol that implements traditional financial instruments as the self-executing smart contracts. These smart contracts facilitate, verify or enforce the negotiation of contract and eliminate the need for a physical document. This eliminates the need for an intermediary, such as broker, exchange or bank.
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Blockstream isan open source project with focus on sidechains–interoperable blockchains–to avoid fragmentation, security and other issues related to alternative crypto-currencies. Uses can range from registering securities, such as stocks, bonds and derivatives, to securing bank balances and mortgages.
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Coinsetter isa New York based bitcoin exchange. It is working on a Project Highline, a method of using the blockchain to settle and clear financial transactions in T+ 10 minutes rather than the customary T+3 or T+2 days.
Augur is a decentralized prediction market that will allow users to buy and sell shares in anticipation of an event with the probability that a specific outcomes will occur. This can also be used to make financial and economic forecasts based on the “wisdom of crowds”.
Bitshares are digital tokens that reside in the blockchain and reference specific assets such as currencies or commodities. The Token holders may have the unique feature of earning interest on commodities, such as gold, and oil, as well as dollars, euros and currency instruments.
Insurance
Assets which can be uniquely identified by one or more identifiers which are difficult to destroy or replicate can be registered in blockchain. This can be used to verify ownership of an asset and also trace the transaction history. Any property (physical or digital such as real estate, automobiles, physical assets, laptops, other valuables) can potentially be registered in blockchain and the ownership, transaction history can be validated by anyone, especially insurers.
Everledgeris a company which creates permanent ledger of diamond certification and the transaction history of the diamond using blockchain. The characteristics which uniquely identify the diamond such as height, width, weight, depth, color etc are hashed and registered in the ledger. The verification of diamonds can be done by insurance companies, law enforcement agencies, owners and claimants. Everledger provides a simple to use web service API for looking at a diamond, create/read/update claims (by insurance companies) and create/read/update police reports on diamonds.
NonFinancial Applications:
Notary Public
Verifying authenticity of the document can be done using blockchain and eliminates the need for centralized authority. The document certification service helps in Proof of Ownership (who authored it), Proof of Existence (at a certain time) and Proof of Integrity (not tampered) of the documents. Since it is counterfeit-proof and can be verified by independent third parties these services are legally binding. Using blockchain for notarization secures the privacy of the document and those who seek certification. By publishing proof of publication using cryptographic hashes of files into block chain takes the notary timestamping to new level. It also eliminates the need for expensive notarization fees and ineffective ways of transferring documents.
Stamperyis a company which can stamp email or any files using blockchain. It simplifies certifying of emails by just emailing them to an email specifically created for each customer. Law firms are using Stampery’s technology for a very cost effective way to certify documents.
Viacoin is the one of the companies which uses clearinghouse protocolfornotary service. Block Notaryis an iOS app which helps you to create proof of existence of any content (photo, files, any media) using TestNet3 or Bitcoin network.
Crypto Public Notary which uses Blockchain of Bitcoin to notarize documents by using trivial amount of bitcoins to record the file’s checksum in public blockchain.
Proof of Existence isanother service which uses blockchain to SHA256 digest of the document in bitcoin blockchain.
Ascribeis another company which does authorship certification using blockchain. It also offers transfer of ownership service with attribution to the original author.
Applications of Blockchain in the Music Industry
The music industry has gone a big change in last decade due to the growth of Internet and availability of a number of streaming services over the Internet. It is impacting everyone in the music industry-artists, labels, publishers, songwriters and streaming service providers. The process by which music royalties are determined has always been convoluted one, but the rise of the Internet has made it even more complex giving rise to the demand of transparency in the royalty payments by artists and songwriters.
This is where the blockchain can play a role by maintaining a comprehensive, accurate distributed database of music rights ownership information in a public ledger. In addition to rights ownership information, the royalty split for each work, as determined by “smart contracts” could be added to the database. The “smart contracts” would define relationships between different stakeholders (addresses) and automate their interactions (see Appendix for more details).
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Decentralized proof of existence of documents
Validating the existence or the possession of signed documents is very important in any legal solution. The traditional document validation models rely on central authorities for storing and validating the documents, which present some obvious security challenges. These models become even more difficult as the documents become older.
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The blockchain technology provides an alternative model to proof-of-existence and possession of legal documents. By leveraging the blockchain, a user can simply store the signature and timestamp associated with a legal document in the blockchain and validate it anytime using native blockchain mechanisms.
Proof of Existence isa simple service that allows one to anonymously and securely store online proof of existence of any document. This service simply stores the cryptographic digest of the file, linked to the time in which a user submits his/her document. It is to be noted here that cryptographic digest or fingerprint–not the actual document- is stored in blockchain, so user need not be worried about the privacy aspect.
This allows then a user to later certify the existence of a document that existed at a certain time.
The major advantages of this service is security and privacy that allows a user to give decentralized proof of the document that can’t be modified by a third party. The existence of the document is validated using blockchain that does not depend on a single centralized entity.
Decentralized Storage
Cloud file storage solutions such as Dropbox, Google Drive or One Drive are growing in popularity to store documents, photos, video and music files. Despite their
popularity, cloud file storage solutions typically face challenges in areas such as security, privacy and data control. The major issue is that one has to trust a third party with one’s confidential files.
Storj provides a blockchain based peer-to-peer distributed cloud storage platform ( see Appendix for detailed description) that allows users to transfer and share data without relying on a third-party data provider. This allows people to share unused internet bandwidth and spare disk space in their personal computing devices to those looking to store large files in return for bitcoin based micropayments.
Absence of a central control eliminates most traditional data failures and outages, as well as significantly increasing security, privacy and data control. Storj platform depends upon a challenge algorithm to offer incentivization for users to properly participate in this network. In this way, Storj platform can periodically cryptographically check the integrity and availability of a file, and offer direct rewards to those maintaining the file.
Here, bitcoin based micropayments serve as both an incentive and payment while a separate blockchain is used as a datastore for file metadata.
Decentralized IoT
The IOT is increasingly becoming popular technology in both the consumer and the enterprise space. A vast majority of IOT platforms are based on a centralized model in which as broker or hub controls the interaction between devices, However, this approach has become impractical for many scenarios in which devices need to exchange data between themselves autonomously. This specific requirement has lead to efforts towards decentralized IoT platforms.
The blockchain technology facilitates the implementation of decentralized IoT platforms such as secured and trusted data exchange as well as record keeping. In such an architecture, the blockchain serves as the general ledger, keeping a trusted record of all the messages exchanged between smart devices in a decentralized IoT topology.
IBM in partnership with Samsung has developed a platform ADEPT (Autonomous Decentralized Peer To Peer Telemetry) that uses elements of the bitcoin’s underlying design to build a distributed network of devices-a decentralized Internet of Things (IOT). ADEPT uses three protocols-BitTorrent ( file sharing), Ethereum ( Smart Contracts) and TeleHash ( Peer-To-Peer Messaging)-in the platform.
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Filament(see Appendix for details)is a startup that provides a decentralized IoT software stack that uses the bitcoin blockchain to enable devices to hold unique identities on a public ledger.
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BlockChain based Anti-Counterfeit Solutions
Counterfeiting is one of the biggest challenges in the modern commerce. It is one of the biggest challenge that digital commerce world faces today. Existing solutions are based on reliance on trust on a third party trusted entity that introduces a logical friction between merchants and consumers.
The blockchain technology with its decentralized implementation and security capabilities provide an alternative to existing anti-counterfeiting mechanisms. One can envision a scenario, in which brands, merchants and marketplaces are part of a blockchain network with nodes storing information to validate the authenticity of the products. With the use of this technology, stakeholders in the supply chain need not rely on a centralized entity for authenticity of the branded products.
BlockVerify(see Appendix for details)provides blockchain based anti-counterfeit solutions that introduce transparency to supply chains. It is finding applications in pharmaceutical, luxury items, diamonds and electronics industries.
Internet Applications
Namecoinis an alternative blockchain technology (with small variations) that is used to implement decentralized version of Domain Name Server (DNS) that is resilient to censorship. Current DNS servers are controlled by governments and large corporations, and could abuse their power to censor, hijack, or spy on your Internet usage. Use of Blockchain technology means since DNS or phonebook of the Internet is maintained in a decentralized manner and every user can have the same phone book data on their computer.
Public Key Infrastructure (PKI) technology is widely used for centralized distribution and management of digital certificates. Every device needs to have root certificate of the Certification Authority (CA) to verify digital signature. While PKI have been widely deployed and incredibly successful, dependence on a CA makes scalability an issue.
The characteristics of the BlockChain can help address some of the limitations of the PKI by using Keyless Security Infrastructure (KSI). KSI uses cryptographic hash function, allowing verification to rely only on the security of hash functions and the availability of a blockchain.
Risks for Adoption
BlockChain is a promising breakthrough technology. As we described before, there are vast array of applications or problems that can be solved using BlockChain based technology. That spans from Financial ( remittance to investment banking ) to non-financial applications like Notary services. Most of these are radical innovations. As it happens with adoption with radical innovations, there are significant risks of adoption.
Behavior change: Change is constant, but there is resistance to change. In the world of a non-tangible trusted third party, that BlockChain presents, customers need to get used to the fact that there electronic transactions are safe, secured and complete. The present day intermediaries like Visa or Mastercard ( in case of a credit cards ) will also go through change roles and responsibility. We envision that they will also invest and move their platforms to be BlockChain-based. They will continue to provide the customer relationship kind of services.
Scaling: Scaling of the current nascent services based on BlockChain presents a challenge. Imagine yourself executing a BlockChain transaction for the first time. You will have to go through downloading the entire set of existing BlockChains and validate before executing your first transaction. This may take hours or longer as the number of blocks increase exponentially.
Bootstrapping: Moving the existing contracts or business documents/frameworks to the new BlockChain based methodology presents a significant set of migration tasks that need to be executed. For example in case of Real Estate ownerships/liens, the existing documents lying in County or Escrow companies need to be migrated to the equivalent BlockChain form. This may involve time and cost.
Regulators from Government: in the current world of blockchain-based transactions Government agencies such as FTC, SEC, etc might hinder adoption of the technology by introducing new laws to regulate and monitor the industry to ensure compliance. In the USA this might assist in the adoption process since these agencies are able to gain confidence in their customers. In countries with more restricted economies, like in China adoption could be slowed by a significant obstacle.
Fraudulent Activity: Given the anonymity that is inherent in BlockChain transactions, and the their ability to move valuables criminals could use the system to carry out fraudulent activities such as money-trafficking. With enough regulations and the right technology, police agencies are able track and prosecute them.
Quantum Computing8: underlying principle of BlockChain technology is based on the fact that mathematically it is impossible for one person to play the system due to the absence of the required computing power. However, due to the development technology such as Quantum Computers ( in future ) and cryptographic keys, they might be simple enough to break through brute force within reasonable time. This could bring the entire system to the ground. One alternative is for keys to be made stronger , so that they will not be easy to break.
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Corporate Funding and Interest
In 2015, bitcoin’s currency reached its highest levels in both price and volume during the period of September to October. The digital currency is getting recognition in the retail market, in the form of a tradeable security, and also with regulators. It’s not just the enthusiasts of digital currencies who are optimistic. Research firm for equity Wedbush anticipates that it will rise to $600 due to the rising demand.
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This enthusiasm could be the result of the massive amounts of capital that are being pumped in the infrastructure of digital. Exuberance increases as Bitcoin and blockchain companies have received record-breaking US$1 billion in investment as the year draws to the end. American Express, Bain Capital, Deloitte, Goldman Sachs, MasterCard, the New York Life Insurance Company, the New York Stock Exchange -All of them have invested thousands of dollars in Bitcoin companies recently.
Corporate investment through Bitcoin & Blockchain infrastructure is growing and has been generating excitement in various sectors. Nasdaq utilizes blockchain technology to develop an improved, more secure trading system for stocks. DocuSign is a company which specializes on electronic contracting, recently revealed a partnership with Visa to make use of blockchain technology to monitor car rentals and to reduce the amount of paperwork. Microsoft will announce details of its latest venture to “smart contracts” which use blockchain technology. The fascination of blockchain tech has reached a level that businesses are even playing with the creation of smaller “private blockchains” within their workplaces. They contract companies such as BlockCypher which is a start-up that is based in Redwood City, California to build blockchain technology in their company.
To sum up, Blockchain is the technology foundation of Bitcoin. The ability to use distributed ledgers, coupled with the security features of BlockChain is an appealing to use technology to address present Financial and non-financial business issues.
There is a huge demand for BlockChain businesses and that is why there are numerous startups that are working on their own. This adoption will definitely face a obstacles as mentioned earlier. Large financial institutions such as Visa, Mastercard, Banks, NASDAQ, etc. are investing in the ways to apply current business models to BlockChain. Indeed certain of them are looking for most innovative business models within the realm of BlockChain. Others want to stay ahead of the pack regarding the evolving regulatory environment of BlockChain.11
In conclusion, we expect BlockChain to be a slow adoption because of the risks involved. The majority of Startups are likely to fail with only a handful of winners. We will see substantial adoption within a few years or even.
BlockChain for AntiCounterfeit Solution:
BlockVerifyprovides blockchain-based anti-counterfeit products which provide transparency into supply chains. BlockVerify is currently identifying applications in the pharmaceutical jewelry, luxury items including diamonds and electronics.
For example, the pharmaceutical industry could use BlockVerify anti-counterfeit products to stop counterfeit medicines from making it into the market. This is a huge issue that has a negative impact on the economy as well as those who require medical care.
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In the same way, luxury goods manufacturers could make use of this technology to create a systems for confirming authenticity of the luxury products creating a win-win for both the consumers and manufacturers of products of the highest quality.
Diamond industry can benefit from this method to establish confidence on Diamond certificates and stop fraud.
The electronics industry can make use of this technology to ensure customers receive genuine products.
Any industry can utilize BlockVerify technology to determine a set of steps which its products undergo to verify their authenticity. This is the way BlockVerify functions:
*Every product is labeled with an ‘Block’ Verify tag.
Each product is verified and stored in the BlockChain which prevents firms from counterfeiting their own products.
*Supply chain utilizes BlockChain technology to validate each item.
Retail stores can utilize mobile devices for verification in order to verify the authenticity of the items received.
A buyer of the item can confirm the authenticity of the product and then activate it.
Each product has its own recorded history that is permanently recorded in
blockchain – allowing everyone on the supply chain confirm the authenticity of the merchandise.
ChainLink is a different anti-counterfeiting program that makes use of colored coins in order to stop counterfeit luxury items like handbags and watches from being sold on the market. ChainLink creates secondary markets like eBayand Craigslistsafer safer by creating a trust layer.
Filamentisa startup that offers an uncentralized IoT platform that makes use of the bitcoin blockchain to allow devices to keep distinct identities on an open ledger. The objective is to develop a smart device directory which could allow devices from Filament IoT to communicate securely, execute microtransactions and execute smart contracts.
Filament technology stack includes five layers: blockname, telehash the pennybank, smart contracts, and BitTorrent. Each device has the capability to manage communication across the five layers.
With blockname, devices can be capable of creating unique identifier that is stored on the chip embedded in the device and stored onto the blockchain.
Telehash is, in turn, allows encrypted end-to-end communications. BitTorrent lets you share files.
The payments for the device’s use are handled through smart contracts that allow the conditions of payments as well as access on the gadget to be managed by programmatically.
Filament employs a Bitcoin-based protocol that it developed, dubbed Pennybank to facilitate microtransactions through its platform. This is because of the specific requirements to support IoT devices. IoT devices aren’t very powerful, and they’re not always online. Pennybank offers an escrow services that connects two IoT devices, enabling the settlement of transactions even when they are to the internet.
BlockChain in the Music Industry Fair Music Transparency and Payments Flows in the Music Industry
The industry of music has experienced through a major change over the last decade because of the expansion of Internet and the availability of many streaming services on the Internet. This is affecting every aspect of the industry: artists label owners as well as publishers, songwriters, and even streaming service companies. The way in the determination of music royalty is always a complicated one however, the advent in the use of Internet is making it more complicated, leading to the need for transparency regarding the royalties paid from songwriters and musicians.
The Rethink Music initiative at the Berklee College of Music’s Institute of Creative Entrepreneurship spent this past year studying the ways in which music companies operate. industry in their study “Fair and Honest Music Transparency and Payment flows within the music Industry”. According to this report , 20 percent to 50 percent of the revenue generated through streaming services does not go back to the musicians whose music was played. The relationship between rights, royalties, and users are incredibly complicated and out of date.
The distribution of royalties is extremely complex. Money is paid it to musicians and songwriters after going through a range of intermediaries, each having its own accounting practices as well as timelines, fee structures and reporting guidelines. This means that both artists and songwriters are totally ignorant of their rights and the manner in which they get paid for their work.
Business email address list
An overview of the basics: Each when an album is streamed, or played, two kinds royalty are paid. The largest portion is paid to the performer or, more specifically, to the company that controls the rights to these royalties, which is usually an artist’s record label. The remaining portion goes to the songwriter or in this case, to the entity that controls the rights. The streaming service providers may not even pay direct instead relying on companies which manage royalties for large numbers of copyright holders. A portion of the royalties are paid to intermediaries.
There is a need within the music industry ecosystem to monitors the songs played and the various rights associated with each song played. Additionally, it is necessary to connect this information to an option for payment. Music industry generally requires simple rights ownership
details: who composed the music and who owns the rights to information: who created it and who owns the rights to. At present, there is an uncentralized database which keeps track of this information about music. In actuality, details of who performed what on a specific record is almost always in a variety of databases which do not sync with one another.
The blockchain could be useful in ensuring a complete and accurate database distributed of ownership information for music rights in an open ledger. In addition to the rights ownership information as well as the royalty split of every work, according to “smart contract” can be added into the database. For example, every song writer, rights-holder, rights-holder and payee would be assigned its unique address in the ledger. These “smart contracts” would establish the relationship between various parties (addresses) in order to automate interactions. Every time a song gets played, the proceeds will be split automatically between the stakeholder groups in accordance with the agreed terms and the accounts of each stakeholder will instantly reflect the extra income.
BlockChain is a storage solution that uses BlockChain to provide Distributed Storage
The cloud storage system, as it is today is managed by data providers that act as a trusted third-party. Figure 11 illustrates the typical cloud storage structure to store and transfer data via the trusted cloud service providers like Google drive, Dropbox and One drive. They adhere to the industry standard redundancy policies by storing several versions of data ( generally 3 copies). There isn’t a standard approach to doing end-to end encryption. This means that the standard cloud-based technology is susceptible to security threats of all kinds like malware, man in the middle attacks, and hacks to applications that could reveal private and sensitive consumer or corporate information.
The issues of traditional storage networks can be addressed through the implementation of a peer-to peer cloud storage system with end-to end encryption that lets users safely transfer and share data without being dependent on a third party for security or reliability. This removes the risk of reliability because there is no dependence on a third-party and consequently, it avoids the typical data outages and failures. Additionally, it greatly enhances the security and privacy of data.r ability to compete against an uncentralized model.